You know you need to market your creative business but don’t quite know where to start? Do some of the terms and advice you read or hear just make your head spin? I’ve been a maker my entire life and a marketer as my professional career. Let us help you build your creative business with our webinars, classes and coaching.
In our classes, we explain the terms in everyday language. We use examples in the maker world. I help you plan marketing programs based on your business – not a cookie cutter formula that might work for someone else.
Learn how to build your goals and understand who your target customer is (and should be), then implement the techniques that are right for your business.
Building Your Creative Business
In this on-demand workshop you’ll build the foundation of your business marketing plans starting with identifying your ideal customer, how to find them and the key messaging that will resonate with them.
You’ll take a look at other makers doing similar things and identify what is already being done really well, what you can do better and gaps in what is being offered.
Then, you’ll work on how you communicate – both in words and non-verbally, putting together guidelines to be consistent in all of your communication.
Are you ready?
Understanding Your Website Traffic with Google Analytics 4
Want to know more about who visits your website? Where they came from? What they look at? This is the on-demand class for you.
A basic overview of Google Analytics 4, what it tracks and a walk through showing you (and explaining to you in common terminology) what the common reports and metrics mean and how the data can help you manage your creative business!